Thursday
Feb032011

Knobel's Patent Laws of Innovation

 

 

 

First Law:  There’s no such thing as a new idea, only one whose time has come.

Second Law:  There is no project too difficult to tackle if you get somebody else to do the work for you.

Third Law:  There is no glory in reinventing the wheel, but fire is another thing altogether.

Fourth Law:  The best ideas are sketched out on restaurant napkins with crayons; so are the worst ideas.

Fifth Law:  It’s only rocket science!

Sixth Law:  The biggest obstacle to commercial success is data.

Seventh Law:  No product has more than three new features and one sellable benefit.

Eighth Law:  If it were easy, anyone could do it.

Ninth Law:  There arrives a point in every project when it’s time to shoot the engineer.